The DUO-DESIGNED long sleeve shows an illustration of the beautiful Cicely on one side and the statement "Redefining Beauty" on the other side.
The statement "Redefining Beauty" reminds us of how collectively, we must ensure that Black, Indigenous, Women of Color (BIWOC) are seen, celebrated and empowered on all platforms.
✊🏼✊🏽 The Problems We're Addressing ✊🏿✊🏾
Self-Esteem. Representation. Leadership.
Non-inclusivity has detrimental consequences. 55% of Canadian girls agree that conforming to such unrealistic beauty standards is harmful to their self esteem
(Source: Girl Guides).
Worldwide standards on beauty and femininity continue to be discriminative, restrictive, and unrealistic. 90% of the magazine covers hyper-sexualize, objectify and exotify women of colour.
We see this pressure and discrimination in women's leadership and work endeavours. 83% of Asian women, 80% of Black women, & 76% of Latinx women admit to experiencing
stringent barriers to leadership in the work setting.
Flaunt It organizes series of projects that combine multiple art forms (e.g., photography, film, visual arts, performance, writing) to demonstrate how art can be used to story tell and create social change. We offer opportunities to collaborate with women who are not traditionally being featured in the media.
Creative campaigns represent women of all intersectional identities in empowered ways. They are creative projects made by women, for women.
Inclusive Safe Spaces
Flaunt It is known for our workshops and open photoshoot events that were organized for all women all across the Greater Toronto Area to participate in our creative campaigns.
Our events foster the aspirations of emerging models, entrepreneurs, creatives, leaders, friendships and more. Virtually or in-person, we curate spaces to celebrate women.
Opportunities & Resources
We believe in active collaboration with folks who share our vision and mission. Together, we can produce projects that empower and inspire women in a variety of ways. Our work is ultimately designed for young women and girls in marginalized communities as we aim to demonstrate that they possess the power to dismantle any barriers along their path.
Social Enterprise: #FlauntItCollection
In September 2020, Flaunt It launched their social enterprise and collection to help the organization sustain themselves as a grassroots group and help fundraise for the resources inaccessible to emerging artists in marginalized communities.